Thursday, October 14, 2010

Biggest Threat for Google : Partnership between Facebook and Microsoft

When Microsoft launched Bing search engine its a little worry for Google but after Social media giant Facebook and Microsoft annoused that they are teaming up to make internet searching more social that could represent the biggest threat to Google's search dominating yet.  

How partnership work:
 

When someone uses Microsoft's Bing search engine to look for a new mobile phone or a bike, he/she can see which ones his/her Facebook friends liked. It will now be easier for searchers to get their friends' opinions before they make purchasing decisions.










What Mark Zuckerberg Said on this partnership :
"They (Microsoft & facebook) really are the underdog here,They're incentivized to go out and innovate. They have all these smart people and are trying to do all these new things."


 
















What Google Said :

"We welcome competition that helps deliver useful information to users and expands user choice,Having great competitors is a huge benefit to us and everyone in the search space. It makes us all work harder, and at the end of the day our users benefit from that."

What industry analysts said :

Microsoft-Facebook partnership could spell trouble for Google, despite the fact that the search giant handled 72.15% of all U.S. searches last month.
Zeus Kerravala, an analyst at Yankee Group Research said : "People prefer Google to Microsoft, but they prefer Facebook to Google. If the partnership makes Facebooking better, then it could pull users away from Google." 
Valdes said. "There is a battle for the future of the Web, and it is not about search engines, but about the social Web. 

My views :
Just wait and watch. whats your ? feel free to comment.

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1 comments: on "Biggest Threat for Google : Partnership between Facebook and Microsoft"

Unknown said...

Interesting,I wonder when this partnreship will eventually roll out.