Showing posts with label God Google. Show all posts
Showing posts with label God Google. Show all posts

Monday, July 14, 2008

Google Adsense " Better than any other program"


Google’s AdSense is a fascinating revenue-sharing opportunity for small, medium and large web sites. Some webmasters are designing brand new sites specifically for serving AdSense text ads. (It’s against the AdSense rules to design a site purely for AdSense, so you’ll want to include a few affiliate Affiliate links or sell your own product, too.)
I read an article about how to increase adsense revenue from associate programs here is the analysis from the article
Let’s say you have a goal of earning $100,000 a year from AdSense. Is that possible? Let’s see … $100,000 divided by 365 = $274 a day. So your goal is to produce either:
  • 274 pages which earn $1 a day or
  • 548 pages which earn 50 cents a day or
  • 1096 pages which earn 25 cents a day
The following are hypothetical cases. To earn $1 a day per page, you need, per page…
  • 400 visitors, 5% click-through rate (CTR CTR) and average 5c payout.
  • Or 200 visitors, 10% CTR and an average 5c payout.
  • Or 100 visitors, 10% CTR, and an average 10c payout.
  • Or 100 visitors, 5% CTR, and an average 20c payout
Let’s assume you choose a goal somewhere around the middle, say aiming for 50 visitors per page and want 274 pages earning $1 a day. You’d need 274 x 50 = 13,700 pageviews a day.
Does that sound too tough? If so, you’d better look for more profitable keywords and ways to improve your click-through rates.
Let’s try a different scenario, You choose more profitable keywords and make your $1 on average per page from, say, 10 visitors. 274 x 10 = 2740 pageviews a day, That’s looking easier to achieve, If your average visitor sees 3 pages, you now need 913 unique visitors a day.
Is that too tough to achieve in your niche? If so, create two sites, each attracting half that number, 456 unique visitors, a day, Can’t achieve those click-through rates and payouts? Then you’ll either need more pages on your sites on more niche sites.
Please note, because of the AdSense rules, these are all hypothetical cases. I’m not allowed to give real cases. Real CTR rates and payouts vary hugely.Choose the goal which best matches your site or sites.
Then start building keyword-rich pages containing well researched, profitable keywords, and get lots of high quality links to your site.
For example, if your site is about topics such as debt consolidation, web hosting or asbestos-related cancer, you’ll earn much more per click than if it’s about free things.
On the other hand, if you concentrate only on top-paying keywords, you’ll face an awful lot of tough competition.
What you want are keywords that are high in demand and low in supply, So do some careful keyword research before you build your pages.
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Saturday, June 21, 2008

Google plans to become net-access nanny

Google is planning to release tools that let internet users know if their service provider (ISP) is tampering with their internet connection - for example by throttling access to popular bandwidth-heavy sites.

It is the latest round of the net neutrality debate. Net neutrals like Google say the the internet should be a straightforward commodity. Although you may pay more or less for access, what you get is always the same - freedom to use and access the internet as you wish, with all those potential activities being treated the same by your ISP.

In the opposite corner are those who think ISPs should be able to choose which services they support, and which they don't. For example, under this scheme an ISP could slow all traffic to pizza delivery sites except those it had commercial agreements with.

Google's planned software will let you know when that is happening, by presenting an easy-to-understand breakdown of how your connection has been performing. Exactly how has not been revealed. I'm guessing one way would be to let you know if certain applications or websites consistently perform badly on your connection, compared to Google's own data on how they usually perform.

Google is one of the most influential pro-neutrality organisations. But its as-yet-unnamed tool (Throottle, Nootral?) is unlikely to be downloaded by large numbers of people.

If Google wanted to push it to more than just principled geeks it could throw it in with Google Toolbar, which already comes bundled with other software. Adding the neutrality nanny into that mix could dramatically increase its impact.









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Friday, May 23, 2008

Doodle for Google winner

I told you about a contest where kids in grades Kindergarten to 12 were invited to create a logo for the Google home page. The theme for the contest was "What if...?" and the winning entry was promised the honor of seeing his or her design grace the Google home page on May 22. Well, today is the day and if you visit Google.com, you will see Grace Moon's lovely drawing entitled "Up in the Clouds."

Moon is a 6th grader at Canyon Middle School in Castro Valley, California. Her vision of "What if...?" is a beautiful world in the sky. Of her design, she writes: "This new world is clean and fresh, and people are social and enlightened. Every person here is treated as family no matter who they are. The bright sun heats this ideal place with warmth, love, and brightens everyone's day." It's a lovely drawing and an beautiful sentiment.

Grace Moon may have won the top spot, but I am sure the judges had a difficult time choosing from all these wonderful entries. Congratulations to Grace and all the kids who answered the question "What if...?" with their own unique visions.
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